Students in Typography were asked to draw over 100 sketches before choosing their best three ideas to present. During critique these three ideas were narrowed down and the best solution was chosen. The goal of this project is to take a word and deepen the audience’s understanding of it through the use of typography.
The word “doll” has several connotations and Alyssa’s typography denotes a voodoo doll. Similarly, John typographically communicates that Barry Bond’s home run record will always have an asterisk next to it because of his steroid use.
Designer: Alyssa Peltier (doll) and Jon Newman (Bonds)